Cloud Seeding℠

The Cloud is a metaphor for the Internet as a overall global network and cloud computing in general and it is actually a good one in many senses.  Content created on websites, blogs and social networks like Facebook, Twitter, LinkedIn, and others.  This content continues to reside on the original posting source, but quickly becomes part of the ubiquitous Cloud as it is indexed by search engines, linked to by other users, and shared via Facebook shares/likes, Google+ shares, etc.  Thus a single blog post or article can be found residing in a number of places in The Cloud.

One of our SEO (Search Engine Optimization) and SMO (Social Media Optimization) strategies is called Cloud Seeding^sm. Cloud Seeding^sm is a SEO and SMO methodology we use to fill The Cloud with rich content about your company, products, technology, brands, events, etc. The concept of Cloud Seeding^sm is simple, strategically pump quality and relevant content into The Cloud so that when specific searches are done for your keywords, brand, or campaign, The Cloud is loaded with relevant content and ready to rain.

Cloud Seeding^sm is the methodology aspect of our Eso-Storm^sm SEO-SMO strategy which is designed to create a virtual search engine thunderstorm raining your content for targeted topics.   Our  Eso-Storm^sm strategy and Cloud Seeding^sm methodology are much more comprehensive than traditional SEO which often focuses on individual keywords.  This is a  key element of a well executed Digital Marketing Strategy using a holistic approach employing all available digital marketing tactics to create a storm of results.

Our Our  Eso-Storm^sm strategy and Cloud Seeding^sm methodology employ SEO and Social Media campaigns as key elements, the difference is that all of these elements are carefully planned to work together as part of the overall strategy.