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Written by Alexander Conroy
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Friday, 30 April 2010 16:04 |
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Last month I noticed a website pop up on the first page of "health insurance" search term, hellzyea.com/health...I had never heard of this page and always tracking my competition, I investigated further. How the hell could a website with a name like that get ranked? They are a 1 page landing page website, tens of thousands of backlinks, with a pretty form and links to various competitors in what appears to be an "affiliate" network buy.
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Blog -
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Written by Alexander Conroy
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Monday, 15 February 2010 19:00 |
In a blog post by Michael Brewer of VitalOne Health, a researcher in the health insurance
market, he mentions that ComScore claims that there is a large increase in online searches for Health Insurance.
I'd like to pause for a minute on this topic and reflect on something that was brought to my attention recently, purely opinion of course, some would say backed by sound logic and experience with health insurance online market data. The industry is looking in a mirror, and creating numbers out of that vanity and constant concern about their online presence.
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Blog -
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Written by Alexander Conroy
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Sunday, 07 February 2010 19:00 |
I am going to save you all a bunch of headaches and time staring into the sky for the SEO God's to grant you an effective way to track the conversion from traffic to lead. It is as simple as a few lines of PHP code. I am sure there are equivalents in the other server side scripting languages that someone can kindly post in a reply.
Here is the Snippet.
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Blog -
Cloud
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Written by Alexander Conroy
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Thursday, 04 February 2010 19:00 |
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This has to do purely with browser limitations. I recently encountered a major error using a Dialer management system that uses massive GET requests that fill the header with every parameter.
I tried to create a custom query and save it so that I would be able to use it again. Unfortunatly it would return a error in internet connection page.
I called up the company to find out what was going on. As usual, it is a problem they have never seen before and I was able to create an issue that can be a major problem to them in the future.
The problem was that You can only have up to 2083 characters in the url for IE. I was trying to create a query with about 40 states included as well as other custom fields in their search feature. Knowing this it makes me wonder why even bother with the lack of security of PHP GET over POST. POST is cleaner, easier to manage and limits what the user can do without clear access. This makes for better programming and the necessity to check for problems and redundancies.
The solution is simply resolved by switching to firefox which allows for longer URL Strings in the Header...but their software was "built" for IE. Ah well.
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Blog -
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Written by Alexander Conroy
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Wednesday, 20 January 2010 19:00 |
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One of the most difficult things you must do to qualify as a true technomancer is to troubleshoot and debug issues outside of your own field and experience. Where does this ability come from? The tenacity to preservere and the ability to research via keywords. With SEO and technology, you cant quit. You must keep moving forward and destroying the obstacles that lay ahead to ensure your manifestations are complete.
There are resources all around you, advice, snippets of code, forums, support and even instructional video. The point is that most of the time you can solve every issue yourself when someone gives you the responsibility for a task that has failed. Do not drop it yourself, fix it where no one has been able to fix it.
It is not easy, it is stressful and full of personal responsibility, but it allows you to manipulate the world in a way no other can. Think in keywords. Your questions are not questions but statements full of nouns with extra fluff words ready to remove and be typed into a search engine.
It amazes me how quickly and easily professionals run away from a problem and leave a bandaid that is easily and quickly removed when things start getting dirty
Never settle, your projects are yours no matter who youve contracted and no matter who works for you. The bottom line is you, the technomancer. That one man army.
People will be jealous, spiteful, blame you, take things the wrong way...but the technomancer has what it takes to make magic out of technology.
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Blog -
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Written by Alexander Conroy
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Monday, 18 January 2010 19:00 |
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Articles, blogs and content. These are the essential components of SEO. Without these in the proper combination you will not rank in any search engine.
The larger your site the better, organization is key, critical. You must have a plan for growth...it must be robust, and you must follow it day by day. Authority on the internet refers not so much qualiry, but non spam appearing quantity. Make your site make sense. Link it properly.
Articles bring in backlinks, house them somewhere, syndicate them, give them away for free!
Blogs are the bread and butter to new site content, besides static content itself. Use your blog to link to your internal pages with proper anchor text.
Content is where you lay the foundation for a proper link strategem. This is where the secret is. The is where relevancy is of utmost importance. Do it right the first time, stick to standards and patterns.
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